How
true in the case of Sally Tucker's development of the award-winning window
treatment overlay system known as MASTERVISIONS.
BACKGROUND
The MASTERVISIONS overlay systems were developed by Sally Tucker, Interior
Decorator and President of Visionary Concepts, Inc. She frequently observed
her clients' fear and struggle when they were faced with visualizing custom
designed window treatments.
To better
serve them, she began drawing window treatment designs on tracing paper
to show a variety of interchangeable options. Her clients responded very
well to this approach.
Ultimately, the time investment to produce creative and unique designs,
personalized for every client, required too much time. The solution: hire
a professional artist and use a more durable material. Each illustration
would present a clean and professional image over and over again in a
variety of design combinations!
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